Livery Design: Niels Reynvoet -
Citroën C3 Rally2
Uniting the Orfys identity with the flowing proportions of the Citroën C3 Rally2
For Niels Reynvoet’s Citroën C3 Rally2, IMAGO translated the colours and visual identity of Orfys into a complete vehicle design. The aim was to create a coherent connection between the main partner and the car, while working with the rounded and distinctive proportions of the C3.
Red, white and dark blue were combined through layered graphic movements that run across the complete bodywork. Flowing lines reflect the softer character of the car, while sharper intersections and stronger colour blocks add enough tension to keep the result firmly rooted in competition.
Orfys integrated into the composition
Orfys was treated as part of the visual structure rather than simply placed on top of it. The large white sections create space for the branding, while the surrounding red and blue lines lead naturally towards it. This gives the main partner a central position without interrupting the movement of the livery.
Built around the character of the C3
Rather than forcing a purely angular design onto the bodywork, the graphics follow the curved surfaces of the Citroën. Repeated lines and layered contours connect the front, sides and rear, while sharper cuts around key areas prevent the composition from becoming too soft or predictable.
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