Stellantis Motorsport Rally Cup Belux
Creating a complete press-ready image set around the cup, its drivers and key moments
For the Stellantis Motorsport Rally Cup Belux, IMAGO documented the event with a clear focus on press and communication needs. The coverage combined the traditional cup portraits with key moments from the event itself, creating a varied image library that could be used before, during and after the rally.
Alongside the official driver portraits, the assignment also included the winners of the pre-rally games and the wider progression of the event. This resulted in a balanced selection of formal, editorial and spontaneous imagery suited to press releases, media coverage and the cup’s own communication.
Created for press and publication
The coverage was planned to provide more than isolated action shots. Winners, presentation moments, atmosphere and important stages of the event were documented with clear media usage in mind, allowing the final selection to support different stories and publication needs.
Portraits with a consistent cup identity
The traditional cup portraits were created as a recognisable visual series, giving each crew a strong individual image while maintaining consistency across the complete field. This made the portraits suitable for press use, driver announcements and event-related communication.
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